How Crowe Foederer scaled AI innovation with Proxify’s vetted tech talent

When Crowe set out to accelerate its AI-driven initiatives, one challenge quickly stood in the way: finding the right people.

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About Crowe Foederer

As demand for AI expertise continued to surge, sourcing qualified candidates became increasingly complex and time-consuming. That’s when Crowe partnered with Proxify — a collaboration that helped them move faster, scale smarter, and bring ambitious AI products to life.

About Crowe Foederer

Crowe Foederer is one of the top accounting and consultancy firms. In more than 60 years, it has grown into a nationwide office network with more than 650 employees, spread across eight offices in the Netherlands. Its efforts are focused on the auditing, consultancy, corporate finance, HR, tax, and technology areas. They also have a proprietary AI product called CyntA,I which simplifies financial reporting for their clients, and was built with help from Proxify members.

David Adewunmi, Manager & Lead AI Business Architect at Crowe Foederer, leads these AI initiatives. His role spans building proprietary AI products, scaling internal capabilities, and ensuring that the right technical expertise is in place to support rapid innovation.

The challenge

As Crowe Foederer expanded its AI ambitions, sourcing the right talent quickly became a major challenge.

AI roles are in high demand, and finding professionals with the right mix of technical expertise and practical experience proved to be a slow and resource-intensive process.

The challenges they faced before partnering with Proxify were centered around the sourcing of candidates, especially for high-demand roles within the subject of AI.

“The process of being able to source candidates in this case was very tedious. But when Proxify came into the mix, they were able to provide with high efficiency and the right candidates for the respective roles.”

The team needed a faster, more reliable way to bring in highly skilled and vetted developers, as well as designers, without compromising on quality.

The solution

Partnering with Proxify transformed the way Crowe Foederer approached hiring for critical AI roles.

“Proxify has the right means and methods to source the right candidates for each respective role. Most of the candidates that we've gotten blend perfectly with the demand in question.”, notes David.

He also add that the speed of provision is also something that the team at Crowe finds remarkable.

“We ask, and Proxify delivers accordingly.”

Through Proxify, Crowe Foederer assembled a cross-functional team that includes two principal developers, a UI/UX designer, and a DevOps Azure engineer, all carefully matched to the company’s technical and cultural needs.

Proxify’s rigorous vetting process and delivery speed stood out immediately, allowing the team at Crowe Foederer to move forward with confidence and momentum.

The results

The impact of the collaboration was felt quickly across both delivery and productivity.

One of the most notable outcomes has been the development of CynthAI, Crowe Foederer’s proprietary AI-driven product. The Proxify UI/UX designer joined the project from the very beginning and played a key role in shaping the product’s user experience.

“She helped extensively with the design and the framework from a user experience standpoint for CynthAI. I think our deliverables are very notable in the product itself.

He notes that CynthAI itself offers an amazing user experience and a seamless user interface, thanks to the UI/UX designer, who was very much significant in its design.

Overall, working with Proxify has helped Crowe Foederer boost productivity, improve efficiency, and consistently secure the right talent for each role.

“Our Proxify teammates are doing amazingly fine. (...) Lena (their dedicated Client Manager) has been amazing from day one. She's super engaging with us, making sure that we are happy. She's been very remarkable in providing candidates, checking in on them, making sure things are intact, and keeping us engaged.”

The way forward

For Crowe Foederer, Proxify has proven to be more than a recruitment partner — it’s a long-term collaborator.

“I think it's just a whole package of end-to-end recruitment. Proxify has it all. From the speed and agility of sourcing candidates with the right match to the respective vacancy, to ensuring that the candidates are rigorously vetted.”

Looking ahead, Crowe Foederer sees Proxify as a key enabler in scaling AI initiatives and responding quickly to new talent needs.

“I would definitely recommend Proxify to other companies. I think the candidates coming in from Proxify are top-notch individuals.”

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Stefanija Tenekedjieva Haans

Stefanija Tenekedjieva Haans

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